Smaragdgrün
To thrive in one's own garden

SHOWCASE

The redesign of the Smaragdgrün website translates the gardening company's philosophy (natural, grounded, and personal) into a contemporary and intuitive online presence. The new layout highlights the wide range of services offered while reinforcing the core values of craftsmanship, sustainability, and a close connection to nature.

SCOPE
Digital Design, Web Design

YEAR
2024

PARTNERS
Now & Ever (Development)

ADDITIONAL

A calm green tone forms the visual foundation, inspired by the brand's name and rooted in the textures of soil, stone, and plant life. Modular layouts, paired with a minimalist type system and strong imagery, allow for clarity, warmth, and flexibility across all devices.
Regional phrasing and personal language reflect the approachable tone of the business and strengthen the local identity of Smaragdgrün.

BUREAU TWELVE
Art Direction and Design Studio

Based in the heart of Austria, working globally